Technical SEO Specialist
At WebLife, we're seeking a Technical SEO Specialist to join our WebLife Labs division in Sri Lanka. As a 16-year pioneering force in e-commerce and the largest distributor of mailboxes across the U.S. with over $250M in all-time revenue, we need a detail-oriented SEO expert who can transform technical issues into opportunities for organic growth across our portfolio of multiple e-commerce websites. This role combines technical expertise with cross-functional collaboration skills, operating in our flexible work-from-home environment while supporting our global SEO operations.
Key Responsibilities
- Technical SEO Management
- Own and manage the complete SEO issues and warnings pipeline using tools like SEMRush and Ahrefs for multiple e-commerce websites (up to 8-9 sites)
- Conduct comprehensive technical SEO audits to identify and prioritize issues affecting site performance across the website portfolio
- Develop and implement resolution strategies for critical technical SEO issues including crawlability, indexation, site speed, and mobile optimization
- Leverage AI tools and workflows to improve efficiency and scale SEO solutions across multiple websites
- Monitor and resolve structured data implementation issues to enhance search visibility
- Balance resources and priorities across multiple websites with varying technical requirements and market focus
Issue Resolution Pipeline
- Create and maintain a structured workflow for identifying, documenting, and resolving technical SEO issues using ClickUp
- Manage and optimize SEO task workflows in ClickUp to ensure efficient issue resolution processes
- Develop scalable systems to track and manage SEO issues across multiple e-commerce websites simultaneously
- Prioritize SEO issues based on impact, urgency, and resource requirements
- Track and report on issue resolution progress and impact on key performance metrics
- Coordinate with developers and product data curators to implement technical fixes and optimizations
Content Optimization
- Collaborate with the Site Content Team to ensure all new and existing pages meet or exceed Google's Helpful Content Update (HCU) requirements
- Provide technical SEO guidance for content development to maximize organic search performance
- Analyze content performance through technical SEO lens and recommend improvements
- Support the enhancement of content relevance, authority, and user experience signals
Cross-Functional Collaboration
- Work closely with development teams to implement technical SEO improvements
- Partner with content creators to align technical and content strategies
- Coordinate with data analysts to measure and report on SEO performance
- Communicate technical SEO concepts clearly to non-technical stakeholders
Monitoring and Analysis
- Monitor site performance in search engines and identify potential technical issues proactively
- Analyze SEO data to identify trends, opportunities, and areas for improvement
- Develop and maintain SEO dashboards to track progress and demonstrate impact
- Stay informed about search engine algorithm updates and adjust strategies accordingly
- Conduct ongoing research into SEO best practices and emerging technologies
- Implement AI-powered solutions to automate routine SEO tasks and enhance analysis capabilities
Requirements
- Bachelor's degree in Computer Science, Marketing, or related field
- 3+ years of experience in technical SEO with demonstrable results in improving organic search performance
- Advanced knowledge of technical SEO best practices and search engine algorithms, particularly Google's HCU updates
- Expertise with SEO tools including SEMRush, Ahrefs, Screaming Frog, and Google Search Console
- Experience with ClickUp or similar project management tools for managing task pipelines
- Experience managing technical SEO issue resolution at scale
- Demonstrated ability to handle SEO for multiple websites simultaneously (portfolio management)
- Strong understanding of HTML, CSS, JavaScript, and their impact on SEO
- Demonstrated ability to analyze complex technical issues and develop effective solutions
- Experience working with international, preferably US/UK/Australian websites and markets
- Excellent project management skills with ability to prioritize and manage multiple projects
- Strong communication skills with ability to explain technical concepts to diverse audiences
Technical Competencies
- Proficiency in technical SEO auditing and issue identification
- Experience with structured data implementation and validation
- Knowledge of site performance optimization techniques
- Familiarity with log file analysis for SEO purposes
- Understanding of international SEO considerations
- Experience with JavaScript frameworks and their SEO implications
- Proficiency with project management tools, particularly ClickUp, for managing SEO issue pipelines
- Expertise in AI tools and workflows for SEO operations and analysis
- Ability to develop and implement AI integrations to automate routine SEO tasks
- Research skills to stay current with evolving SEO best practices
Benefits
- Work from the comfort of your home in a fully remote setup
- Be part of a culturally diverse, inclusive, and innovative team
- Competitive salary with payment in USD
- Opportunities for professional development and growth within the company
