Learning Experience & Content Specialist

Marketing
Full time

At WebLife, we're seeking a Learning Experience & Content Specialist to revolutionize how we develop and deliver learning solutions across our global operations. As a 16-year pioneering force in e-commerce and the largest distributor of mailboxes across the U.S. with over $250M in all-time revenue, we need a creative instructional designer who can transform complex business knowledge into engaging, effective learning experiences. This role combines educational expertise with digital innovation, operating in our flexible work-from-home environment while supporting our global learning initiatives from our WebLife Labs division in Sri Lanka.

Key Responsibilities

Learning Experience Design & Development

  • Apply instructional design models (ADDIE, SAM, Design Thinking) to develop engaging, effective learning solutions
  • Create learner personas and journey maps to inform content strategy and user experience
  • Build prototypes, wireframes, and storyboards to visualise learning experiences
  • Integrate learning science principles to support retention and skill transfer

Instructional Content Creation

  • Develop digital learning assets including eLearning modules, assessments, and performance support tools
  • Write scripts and detailed storyboards for multimedia content (video, audio, animation, interactivity)
  • Collaborate with multimedia and technical teams to produce high-quality digital content
  • Ensure all content is inclusive, accessible, and optimised for diverse learning styles and platforms

Evaluation & Optimisation

  • Conduct learner needs assessments and define measurable learning outcomes
  • Conduct formative and summative evaluations of learning solutions
  • Use data and learning analytics to monitor performance and drive continuous improvement
  • A/B test content variations to enhance engagement and learning outcomes
  • Stay current with trends in learning technology, adult learning theory, and instructional design best practices

Stakeholder Collaboration & Implementation

  • Partner with subject matter experts to capture and structure domain knowledge
  • Work cross-functionally with teams to implement seamless digital learning interfaces
  • Support rollout, adoption, and change management for learning solutions across the organisation
  • Facilitate design workshops and feedback sessions to align stakeholders and refine solutions

Requirements

  • 2–4 years' experience in instructional design, curriculum development, or digital learning experience design
  • Bachelor's degree in Instructional Design, Educational Technology, Psychology, or a related field
  • Proficiency with authoring tools such as Articulate Storyline, Rise, or Adobe Captivate
  • Experience with Learning Management Systems (LMS) and digital learning platforms
  • Strong written and verbal communication skills and project coordination experience
  • Familiarity with learning analytics and evaluation methodologies

Technical Competencies

  • Learner-Centred Design Thinking
  • Instructional Strategy & Curriculum Mapping
  • Digital Content Development & Multimedia Storyboarding
  • Data-Driven Optimisation & Continuous Improvement
  • Stakeholder Engagement & Cross-Functional Collaboration
  • Digital Fluency & Learning Technology Integration

Benefits

  • Work from the comfort of your home in a fully remote setup
  • Be part of a culturally diverse, inclusive, and innovative team
  • Competitive salary with payment in USD
  • Opportunities for professional development and growth within the company

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